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Different Types of Online Marketing

If you want to be successful with marketing online, there are many different types of marketing that are important to understand. Each type of marketing requires specialized knowledge and understanding to ensure that it is effective.

This is a list of all the types of online marketing you should be aware of.

1. Search Engine Optimization: This type of marketing is often abbreviated to SEO. On-page SEO is the first type. This involves optimizing every page of your website, social profiles, blogs, etc. with the correct terms, navigation, keywords, and headlines. Off-page SEO is another type. It focuses on the same things as those pages. If you want to get more information about the website designing then you can visit https://sotogroup.co/.

2. Pay-Per-Click Marketing: Although this is an advertising concept, we include it here. This is often abbreviated as PPC and includes any ads you buy that charge you for every click that a potential client makes on your advertisement. The ad leads to your landing page or sales page.

3. Social Media Marketing: Social media marketing is any marketing that uses social media to bring members, likes, and connections into your product funnel. Engaging with your audience is the best way to make social media marketing work.

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